Feature Illustration: Artist rendering of the Valley Ranch Entertainment District. Image: The Signorelli Company.
Posted: 3-3-2025
New Caney (Montgomery County) — The Signorelli Company has announced that East Montgomery County Improvement District (EMCID) has acquired approximately nine acres of prime commercial land for the site of its new 210,000-square-foot convention center in the Entertainment District at Valley Ranch Town Center.
Construction is underway, marking the next phase of the Valley Ranch community’s rapid expansion as a premier destination for commerce, entertainment and corporate growth in Greater Houston.
The new convention center will be the seventh largest in Texas and is designed to accommodate major corporate events, trade shows, local and regional youth sporting events, consumer expos, galas and other large-scale gatherings.
“This convention center is a game-changer for Valley Ranch and a pivotal anchor in the Entertainment District,” said Danny Signorelli, CEO of The Signorelli Company. “With nearly 200 acres of active and planned development, this venue will be a major driver of foot traffic, fueling demand for more dining, retail, and entertainment offerings. It also enhances the appeal of Valley Ranch as a corporate destination, offering companies a strategic, highly connected location with unmatched live-work-play amenities.”
Valley Ranch is located at the intersection of Grand Parkway (State Highway 99) and Interstate 69.
When fully developed, Valley Ranch Entertainment District will add approximately 1 million square feet to the Valley Ranch community. Currently the convention center brings total Entertainment District space commitments to approximately 425,000 square feet including:
- Cinemark Theater, 40,000 square feet;
- Lumos, 45,000-square-foot high-tech entertainment venue opening Spring 2025;
- The Hill at Valley Ranch, an outdoor, multi-purpose entertainment venue;
- Randall Reed Stadium;
- New Caney ISD Natatorium; and
- Hope Media Group, corporate headquarters for Christian ministry with multiple media brands and state-of-the-art broadcast studios.
Edited from news release.
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